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Why to introduce an omnichannel process

Why to introduce an omnichannel process

Traditional customer service was like this: if you needed to talk to the sales rep or to another department, you had to wait for a response while the business made its arrangements; nowadays, the omnichannel process has changed the game.

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The importance of good customer service

The importance of good customer service

Experts in marketing all around the world have conducted studies, both online and offline, and have arrived to the conclusion that companies lose customers due not only to product failures, but mainly to their customer service.

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Innovation as a way to improve customer experience

Innovation as a way to improve customer experience

Customer service is becoming more and more important as days pass by; it’s what makes any business yield results, both economic- and clientele-related—in the latter case, it’ll help you keep it.

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Customer service during the digital era

Customer service during the digital era

You should be aware of the fact that for clients there’s a huge difference between having a physical business and one managed via a smartphone or a computer.

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